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Some top reasons why users click “Unfollow” on Twitter.

Published on January 4, 2012 By Alicia Vaz

As an experimental exercise, I recently asked a question on LinkedIn to see the range of responses I’d get and I learned something somewhat obvious, but pretty interesting. The question was simple: “What are the top five reasons to unfollow someone on Twitter?” I think I asked the question believing that I’d discover a set [...]

Using Twitter for conversation

Published on September 30, 2011 By Alicia Vaz

I was having a conversation today with my husband about an event he attended earlier called CreativeMornings. As he was running through the highlights, he brought to my attention a conversation he had on Twitter which led to him being able to snag a seat at this much anticipated Atlanta event. Immediately I thought, WOW, [...]

Social Media Overload

Published on April 4, 2011 By Alicia Vaz

Not sure where to begin or even what to do as you get started with your social media project? You’re not alone. I’ve often wondered why it is when I write a great article, a heart felt expression, or an awesome comment, hardly anyone reacts. Was it something I said? Or the way I said [...]

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